Rick Headshot 2017 Square Scaled 1

Marketing Advisor Plus for Scaling Startups

Senior Marketing Strategy With Deliverable-Level Insight

When you’re moving fast, high-level strategy isn’t always enough. You need a seasoned marketing leader who can not only guide direction but also help you gut-check key deliverables before they go live. My Marketing Advisory Plus service gives you weekly strategic calls, async support, and one monthly review of a critical marketing asset — without execution or micromanagement.

What’s Included

I’m available 24/7 for you and your core marketing team to reach out via Slack and emails.

  • One 60-minute strategy call per week to align your marketing initiatives with business objectives and market realities.
  • Strategic review of one key marketing deliverable each month — messaging, pitch decks, campaigns, plans, or anything high-impact.
  • Direct access via Slack and email for fast feedback and quick questions throughout the week (typical response same business day).
  • Access to my curated group of trusted marketers, vendors, and suppliers — you work with them directly.
  • Input on marketing stack decisions, vendor proposals, hiring strategy, and budget planning.
  • I help you stay focused on the right work — not more work.

How It Works

  • We meet once a week to review progress, remove blockers, and adjust your strategy as needed.
  • Each month, you’ll have the option to submit one major deliverable — like a launch plan, new messaging, or investor deck — for direct feedback. I’ll review it via comments, async or as part of a bonus strategy session.
  • You can reach me anytime between calls via Slack or email. I typically respond the same day during business hours.
  • You’ll also have access to my vetted list of specialists — from ad buyers and designers to growth consultants and SEO experts.
  • If I’m not the right person to solve a problem, I’ll help you find who is.

What’s Not Included

  • Day-to-day marketing execution
  • Project management of marketing initiatives
  • Content creation or design work
  • Hands-on implementation of marketing campaigns
  • Management of your marketing team
  • Access by people outside of the marketing team other than a lead contact that’s the founder or owner
  • More than one deliverable review per month (available upon request for an added fee)

Who It’s For

  • Founders and marketing leads who want strategic feedback on major decisions
  • Companies who are hiring, fundraising, rebranding, or launching something new
  • Teams who want an experienced CMO’s take on real work — not just big-picture strategy
  • Startups scaling quickly and making high-stakes marketing moves

Investment: $3,500/month

Pricing and Terms – The Advisory Plus program requires a minimum commitment of one year but cancelable after three months. Payment is made upfront at the start of each month.

FAQ

My Marketing Advisor Standard and Plus service focuses on high-level guidance and strategy, while the Fractional CMO service includes hands-on execution and management of marketing initiatives. Marketing Advisory is ideal if you have an internal or junior team to implement strategies.

While Marketing Advisory doesn’t include hands-on execution, I can recommend trusted partners or discuss upgrading to the Fractional CMO service if more extensive support is needed.

 Contracts are for one-year but cancelable after 3-month to see meaningful results.

Absolutely. My advisory service covers all aspects of digital marketing, and we’ll focus on the channels most relevant to your business and goals. I’ve written books on these subjects.

Execution work includes tasks like creating ready-to-publish content, writing website copy, coding, designing, SEO, setting up or managing PPC campaigns, automating email marketing, executing PR tasks, and handling other tactical work that isn’t strategic.

I have a wide range of trusted professionals I’ve worked with over the years. While I can’t guarantee I’ll have someone for every need, I frequently refer: website developers, designers, copywriters, marketing automation experts, SEO specialists, PPC managers, and social media experts. These come at different price points, locations, and levels of experience.

While I can’t promise a specific outcome, my clients often experience major improvements in revenue, profits, lead generation, audience growth, and other key performance metrics. In the past, I’ve grown companies from zero all the way to billions of dollars in valuation.

I provide guidance in the following digital marketing areas:

  • Positioning and marketing strategy
  • Analytics and data
  • Website design, development, and user experience
  • Content marketing strategy
  • Social media marketing
  • Email marketing and automation
  • Pay-per-click advertising
  • Search engine optimization
  • Influencer marketing
  • Conversion rate optimization
  • Copywriting
  • Graphic design, video, and photography

Ready to transform your marketing? Let’s connect.


Book a meeting today to explore how we can work together and take your company to new heights.