I ignite Startup & SMB growth through expert branding & Marketing.
My Origin Story
For two decades, I thrived in the fast-paced world of marketing, leaving an indelible mark on the industry. As the CMO at HealthJoy, I spearheaded their journey from a pre-seed startup to a staggering $500 million valuation. At Adknowledge, lauded by TechCrunch as the 6th most acquisitive unicorn, I crafted winning GTM strategies that propelled revenue from $20 million to $200 million. I wasn’t just a witness to growth; I was an architect of it, raising $200 million in funding and witnessing a $1 billion valuation.
My expertise extended beyond meteoric startups. I led marketing at Treeloot, the first CGI-scripted dynamic game, propelling it to become the 17th largest website globally. I also had stints at Matchmaker.com/Date.com, the first online dating properties, and the first content discovery platform where I published my book, “Content Marketing,” a #1 bestseller on Amazon.
However, the call for a more balanced life intensified. Today, I’ve traded the corporate suit for my first love, helping startups and SMBs. I curate and run several successful productized services websites, empowering small businesses to build and grow their brands.
It’s the perfect blend – using my expertise to help others while crafting a life filled with the things I love: writing, working out, exploring my culinary side as a bit of a foodie, getting lost in a good book, and experiencing the world, one adventure at a time.
This journey wasn’t a complete departure from my marketing roots. I now leverage my experience as a fractional CMO and advisor, lending strategic guidance to a select group of promising startups. This allows me to stay at the forefront of the industry while fostering a more flexible and fulfilling work style.
Looking ahead, I’m excited to continue bridging the gap between corporate expertise and entrepreneurial agility. My goal is to empower more businesses with the strategies and insights that drive remarkable growth, all while embracing the freedom and creativity of the digital age.
I share my expertise in 6 areas, empowering you to brand strong & achieve marketing success:
1.
Corporate Branding
I’ll help you develop a powerful corporate identity that resonates with your audience and distinguishes your business in a competitive marketplace.
2.
Personal Branding
Learn how to craft a compelling personal brand that showcases your unique value proposition and helps you stand out as a thought leader in your field.
3.
Brand Identity
I’ll teach you how to create a cohesive visual and messaging system that effectively communicates your brand’s from a business perspective.
4.
Social Media Growth
Get insights on harnessing the power of social platforms to expand your reach, engage your audience, and build a loyal community around your brand.
5.
Content Marketing
Discover how to produce valuable, strategic content that attracts, informs, and converts your target audience while establishing your authority in your industry.
6.
Digital Marketing
Explore how to Implement comprehensive online strategies that leverage multiple channels to drive traffic, generate leads, and achieve measurable business growth.